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Outsourced Affiliate Program Management

The online market is very congested as all of them believe that they can create a substantial profit. Through affiliate marketing, merchants find that they can get improved revenue and get more traffic. You do not have the budget for commission-based marketing and do not have room for affiliate commission in your profit margins. In this case, consider a referral or loyalty program first, which you can later augment with a small affiliate program and scale it gradually. When the participants of an affiliate program are not monitored throughout the process they often turn to dubious marketing methods to sell your product/service and earn their commission.

Anne is a creative thinker and not afraid to “roll up her sleeves” to get things done. She embraces digital media and new frontiers with true enthusiasm. Anne, has always proven to be conscientious, thoughtful and works with real integrity. She is always aware of her merchant needs, works toward achieving mutual goals, and is just a pleasure to work with.

How To Grow Your Affiliate Program With Affiliate Networks

Most importantly, do they actually listen to you and answer your questions thoughtfully? You have everything in place, but you’re struggling to reach and recruit great affiliates. You do have the skills, but you don’t have the bandwidth to properly manage your program and give it the attention it needs to thrive.

outsourced affiliate program management

Doing the Work for our Affiliates –Our most popular free tool is our Content Request Tool, which allows affiliates to request either a unique merchant review or a unique article with the title of their choice. We have USA-based writers standing by to crank out articles and reviews for our affiliates free of charge. The most common question we hear is, “How much will this cost me? ” There is never a charge to affiliates for anything we provide.

Affiliate Marketing

Submit your email and a partnership coordinator will be in touch. Video Blog offering videos with the help of which users can click on the product and purchase the product shown in the video. You have a strong program that has grown well and is profitable, but it has plateaued and you need someone to take it to the next level. You don’t have the necessary skills in-house and you can’t find the talent you need to hire.

At Affiliate Management Solutions, you will never speak to a sales person and then have your program handed off to a random, less-experienced affiliate manager. Talk to the person who is going to manage your program from day one. Your dedicated affiliate program manager will be with you every step of the way. With 22+ years of management expertise, we can jump in and manage your affiliate program from day one. We have managed affiliate programs on most of the third party networks, as well as multiple in-house platforms. We also have a comprehensive database of seasoned affiliates from a variety of verticals, all over the world, at our disposal.

The agency you choose will function as a partnership between you and the agency, as well as between the agency and your affiliates. In this way, they’re your proxy and will develop your relationship with your affiliates. You need to consider the quality of that partnership, from both your perspective and the affiliates’ perspective. Agencies have the skills and knowledge to analyze customer attribution data, and other metrics from your program, in a meaningful way. They can then translate insight into effective shifts in program strategy.

outsourced affiliate program management

Reporting tools help measure things like sales volume, sales by affiliate, traffic volume, activity index, activation, as well as outreach metrics and figures on affiliate recruitment efforts. Develop a cost model to determine the affiliate commission structure and cost of goods sold. This should be attractive to potential affiliate partners, while maintaining a healthy margin for your business. Outline an affiliate policy to protect yourself from unscrupulous affiliate activity. We bring our affiliate experience and tools to work for you.

Instant Experience Managing Your Program

We start the month with a report and actions plan, articulate the KPIs, and share ideas and ways to reach them. Affiliate program plus instant access to the top affiliates. A professionally looking sign-up page will help attract more affiliates and build trust turning your own website into a powerful acquisition channel.

I worked with Anne on two of her affiliate industry projects. Anne was a founding industry affiliate and has so much knowledge and experience in affiliate advertising that she would be welcome to work with me on any E commerce projects in the future. While these affiliates can easily join your program, because of your presence in an affiliate network, you need more than a stream of applications. The OPM can easily introduce these desirable affiliates to your affiliate program. Affiliate marketing can mature still further on account of increased number of merchants relying on online business as well as more people relying on such modern technology, as they tend to shop through the internet. There are many, many different affiliate management software solutions to choose from and it can b…

  • This method allows us to achieve success in problems of all levels.
  • So if that’s the position you are in, I’d say it’s a good move to go with an OPM or outsourced program management firm to take care of your affiliate program.
  • Alexander has over 14 years of affiliate marketing experience, including ad tracking, program management, and strategy.
  • We are known for sending the most helpful and friendly affiliate messaging in the industry.
  • Look specifically at their track record with affiliate recruitment, activation, and program optimization.
  • They showcase the advertiser’s offer to their own affiliate network.

As long as you have a good product or service, the main thing to put all of your efforts in is to establish the right relationship with the partners. We’ll estimate the cost of launching and running your affiliate program based on the requirements and scale of your business. You can ask them for a list of key clients, and look at case studies, testimonials, and reviews to assess this. Look specifically at their track record with affiliate recruitment, activation, and program optimization. This gives them additional insight into your needs and the specific space you’re working in, as well valuable contacts and relationships that can benefit your affiliate program.

Some Of The Programs We Have Managed

Top tier affiliates work on the basis of networks using cost per action. They showcase the advertiser’s offer to their own affiliate network. The online marketing business has greatly improved these days with the online media becoming as advanced as the offline one, with very professional form of advertising providing a competitive edge.

Other Affiliate management companies I’m sure provide some value, but you have to analyze what they can actually deliver as far as affiliate growth goes. We also are extremely proactive in working with new affiliates and teaching them how affiliate marketing is done. If you are looking to hire an affiliate management company to manage CJ, Linkshare, Shareasale or your inhouse program, then Experience Advertising is the right company for you.

The program’s effectiveness is what gives you the highest return on your money and efforts. We care about our clients’ time and can help you every day. Just call us — and we will help you with all the questions. Our company works according to the principle of individual approach to every client. This method allows us to achieve success in problems of all levels.

If you are looking for the best affiliate program managers in the industry contact Experience Advertising today for a free discussion and proposal. We will have your affiliate marketing program growing with new affiliates and a higher level of producing affiliate marketers across the board. We partner with top brands and consumer businesses to launch, manage and improve affiliate marketing programs.

These benefits of outsourced affiliate program management result in an effective program that is primed to grow sustainably, support your brand image and augment your marketing efforts. One of the best benefits of outsourced affiliate program management is that you are all set for your program to grow fast, secure in the knowledge that no matter how big it gets – your agency can handle it. If additional personnel or expertise are required, the agency will take care of that and you don’t have to worry about it.

What Companies Do Outsourced Affiliate Program Management?

Our affiliate management rates are extremely affordable and we over-deliver on your expectations. Your affiliate program is small, you’re managing to grow it steadily with the in-house resources you have, and you’re satisfied with the results you’re getting. Not everyone needs to drive growth and profit from an affiliate program, especially if they’re seeing great returns on other marketing channels. In this case, it’s ok to have a slow-burning affiliate program that you can focus on more at a later stage.

The problem is that many businesses leap into building their affiliate program, without considering what it takes to manage it effectively. There are numerous affiliate management agencies — also known as “OPM” firms — out there . The specific services affiliate management software may include competitive and gap analyses, affiliate program setup, affiliate onboarding, affiliate program optimization, compliance policing, etc. With OPM agencies, you don’t need to invest into training or factor in benefits or payroll taxes.

All plans assume that your programs run on a single affiliate network or SaaS. Convenient monthly plans to sky-rocket your affiliate program. In addition, we offer a 20% discount on all yearly contracts.

Cherrington Media Launches Gold Standard in Affiliate Mentorship – Martechcube

Cherrington Media Launches Gold Standard in Affiliate Mentorship.

Posted: Wed, 31 Aug 2022 07:00:00 GMT [source]

This is pretty self explanatory, but most agencies are able to offer discounts from the major affiliate networks. There are so many ways to optimize an affiliate program and in this articleJEBCommerce outlines the major components of affiliate management. This is another common scenario we observe within companies large and small. Once an affiliate program is launched, the advertiser tasks someone within their organization with the “management” of it.

Marketing Services:

It can be challenging to coordinate and manage all these aspects effectively. It requires a diverse skill set and a great deal of time and energy. Almost anyone can set up a basic affiliate program and, with the right software tools, it will tick along on auto-pilot. Publishers can be almost anyone, from your customers and employees to big-name social media influencers. We help our clients Acquire customers, Analyze consumer behavior, and Optimize their online presence to achieve the best possible results.

Anne is a very seasoned and knowledgeable Affiliate Marketer. She is very efficient with her time by not only effectively managing Affiliate Programs at MGECOM but also as an engaged Publisher with her site CleverMoms. She is very responsive and an excellent resource for any company or Advertiser looking to grow their online revenue. Merchants find it very difficult to be seen online as there is a lot of competition, with their competitors also producing good quality products.

How An Affiliate Management Company Scales Revenue:

They can make use of these publishers or it is more likely that the publishers themselves apply for the network program. The advertiser, in this case, does not need to take any steps towards recruiting publishers. Virtual Currency –in this case, the publisher makes use of social media and combines the advertiser’s product or service with virtual currency. This is done through a game and is conducted on a virtual platform.


We feel strongly that providing unique content to our affiliates is a great way to inspire focus on our affiliate programs and provide them a valuable head start towards organic search rankings. We regularly walk our affiliates through the network dashboards so they know how to pull their tracking links and then promote them. We provide the best affiliate tutorials and help articles in the industry, bar none.

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